IT430 Quiz 4 by Iqra Azhar

IT430 · Quiz No.4 Jan 2026 · VU Zone | Iqra Azhar Official · Our Services

 Assignments (All Subjects)  Quizzes & GDBs (All Subjects)  Lecture Views Assistance  Online Book Shop  Seminar  Project Handling (All Types of Projects - CS, Management, English, Math, and more)  Internship /Organizational Reports (All Fields)  Web/App Development for Other Shops / Businesses

90% To 100% Marks

1. OLAP stands for……………

1. Online Analytical Processing Correct 2. Online Analysis Performance 3. Online Application Program 4. Online Analytical Program

2. Term "Branding" refers to a/an

1. strategic union with another company/business for mutual benefit or profit sharing. 2. agreement between two parties that one will pay the other a commission on customer action. 3. Loss bearing 4. emotional shortcut between a company and its customers. Correct

3. Track the customers online and do personalization is only possible through which of the following file(s) analysis. 1. log files and cookies. Correct 2. log files 3. data mining 4. cookie
4. You read about a company X in newspaper. Your relation with company X is at familiarity stage. 1. False 2. True Correct
5. E-Business promotions are used to _________. 1. Attract the customer to the product and convince him/her to buy it. Correct 2. None of above 3. Complete a transaction between customer and seller. 4. Get credit card information from the customer.
6. In Frequent-Flyer Miles marketing, customer of the business earns specific miles free of charge from _______. 1. Bus service 2. Train service 3. Airline Correct