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VU Diploma in Marketing Management study scheme: both semesters

Every course in Diploma in Marketing Management at Virtual University, semester by semester, with credit hours and prerequisites.

Faculty of Management 1 year · 2 semesters Checked against vu.edu.pk on 18 Oct 2026
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Semester 1

6 required
Diploma in Marketing Management semester 1: required courses
Required Prerequisite Credit hours
CS101 Introduction to Computing
None 3
ECO401 Economics
None 3
ENG201 Business and Technical English Writing
None 3
MGT301 Principles of Marketing
None 3
PSY101 Introduction to Psychology
None 3
VU001 Introduction to e-Learning
None 1

Semester 2

5 required
Diploma in Marketing Management semester 2: required courses
Required Prerequisite Credit hours
MCM401 Fundamentals of Public Relations
None 3
MGT503 Principles of Management
None 3
MKT610 Customer Relationship Management
None 3
MKT621 Advertising & Promotion
None 3
MKT624 Brand Management
None 3

From the Diploma in Marketing Management study scheme on vu.edu.pk. Last checked 18 Oct 2026. If vu.edu.pk or VULMS shows something different, they are correct.

Programs in the Faculty of Management

All VU programs

Departments: Management Sciences · Public Administration

MS

2.5 years

BS

4 years

Associate Degree Programs

2 years

Diploma

1 year

Specialization Certificate

One semester

BS-Lateral

2 years

Questions about Diploma in Marketing Management

The study scheme on vu.edu.pk is the official version.

How many semesters is Diploma in Marketing Management at VU?

Diploma in Marketing Management has 2 semesters over 1 year.

Which courses are in semester 1 of Diploma in Marketing Management?

Required: CS101 Introduction to Computing, ECO401 Economics, ENG201 Business and Technical English Writing, MGT301 Principles of Marketing, PSY101 Introduction to Psychology, VU001 Introduction to e-Learning.

Where does this study scheme come from?

From the Diploma in Marketing Management study scheme on vu.edu.pk, last checked on 18 Oct 2026. If vu.edu.pk or VULMS shows something different, they are correct.

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