ENG301 Final Term Past Paper 9

MIDTERM EXAMINATION · Spring 2009 · ENG301- Business Communication (Session - 2)

Q1. Which one of the followings is not aspect of the AIDA plan? (1 marks)

1. Attention
2. Interest
3. Desire and action
4. Skill

Correct answer: Skill

Q2. It has been in use since 1950. It uses full–block form and open punctuation. No salutation or complimentary close is used. Reader’s name, is used in the first and last sentences. Subject and writer’s name are typed in capitals. (1 marks)

Match the above with one of the followings:

1. The Block-form / Modified – Block
2. Full-Block
3. The Semi-Block
4. AMS (Administrative Management Society)

Correct answer: AMS (Administrative Management Society)

Q3. It does not mean that the use of old-fashioned expressions such as ‘your kind enquiry’, ‘thank you’ and ‘please’. Rather, it grows out of respect and concern for others. It is a quality that enables a request to be refused without killing all hope of future business. (1 marks)

Match this statement with one of the following principles of communication:

1. Conciseness
2. Courtesy
3. Consideration
4. Completeness

Correct answer: Courtesy

Q4. Which one of the followings is not the purpose of communication? (1 marks)

1. To initiate some action
2. To impart information, ideas, attitudes, beliefs or feelings.

To establish, acknowledge or maintain links or relations with other people.

1. To make the people fool and sell your products.

Q5. Globalization means that for a Company to survive, it must establish markets not only in its own country but also in--------------------. (1 marks)

1. two countries
2. six countries
3. many countries
4. the whole world

Correct answer: many countries

Q6. The last paragraph should be--------------- for an effective business message. (1 marks)

1. concise, correct
2. long, concrete
3. long, verbose
4. concise, long

Correct answer: concise, correct

Q7. To communicate easily and effectively with your readers, how many number of principles of communication are applied: (1 marks)

1. Nine
2. Seven
3. Eleven
4. Six

Correct answer: Seven

Q8. In-- --------- characteristics such as body shape, body odors and skin color are included. (1 marks)

1. Mental
2. Physical
3. Spiritual
4. verbal

Correct answer: Physical

Q9. Selecting some details and omitting others is a process called: (1 marks)

1. Abstracting
2. Extracting
3. Attracting
4. Fascinating

Correct answer: Abstracting

Q10. A letter that completes a valid contract between a buyer and a seller is called: (1 marks)

1. An order letter
2. An acknowledgement letter
3. An inquiry letter
4. A sales letter

Correct answer: An acknowledgement letter

Q11. As good-news plan is similar to direct-request plan, so is persuasive plan to----------- plan. (1 marks)

1. good news