MGT211 Quiz 2 by Attiq Kundi

MGT211 QUIZ-2 BY Attiq Kundi · CS504 100 % CORRECT MCSQ · AND Many MoRe · Humari Mehnat k liye Ager ho sakay to · Humaray channel ko Zaroor Subcribe · “Knowledge For Us”

1. Pricing Decisions is the major Role of

Marketing Manager

2. Which is the long term process and satisfy the customer needs .

Marketing

3. When researchers need in depth information about any think; then they use

Questionnaires

4. Demographic segmentation devides the mareket by:

gender, age, income level, level of education

5. In the marketing research process the 1st step is to define the problem followed by:

collection of data

6. ___ includes all the activities involved in the sale of products to final customers.

Retailing

7. A consumer will initiate a buying decision process if:

the marketing stimuli are favorable

Q8. Marketers/researches use some techniques to deduce some meaingful information from collected data. It is called?

Data analysis

9. The marketing activity of dividing market into smaller units with similar needs and characteristics is known as :

Marketing segmentation

10. Raw material, machinery and chemicals are:

Industrial products

11. Marketing should begin with ___

the product process

Q12. Dividing the market on the basis of area, climate and culture values is called?

Geographical segmentation

Q1. Which of the following is/are the component/s of business? (1 marks)

1. Industry
2. Commerce
3. Both industry and commerce
4. Trade and aids to trade

Ans1) trade and aid to trade

Q2. The notice calling the annual general meeting must be given to all its members at least _______________ days before the date of the meeting. (1 marks)

1. 21 days
2. 30 days
3. 45 days
4. 51 days

Ans 2) 21 days

Q3. The portion of capital kept at the winding up of a company for the payment of debts is known as: (1 marks)

1. Reserve capital
2. Issued capital
3. Authorized capital

Ans3)

Q4. Which of the following statements is false? (1 marks)

1. Franchising is very common.
2. A franchise enables one to use a larger company's trade name.
3. A franchisee never has to pay the franchiser a percentage of sales revenues.
4. A franchise may constrain the franchisee's independence.

Q5. Business success can be attributed to: (1 marks)

1. Luck.
2. Hard work, drive and dedication.
3. A high demand for the good or service produced.
4. All of the given options

Q6. A concept that implies that the firm should consider issues such as protecting the consumer, paying fair wages, maintaining fair hiring practices, supporting education, and considering environmental issues is: (1 marks)

1. Financial management
2. Profit maximization
3. Social responsibility
4. Agency theory

Q7. The MBTI is a personality test that has been used to select candidates who will more likely engage in organizational citizenship behaviors at work. However, critics of this test suggest that the results can change over time as a person's personality develops. Therefore the MBTI personality test may be: (1 marks)

1. Legal but not valid
2. Valid but not reliable
3. Reliable but not valid
4. Reliable but not legal

Q8. __________ is the process used by organizations to attract a qualified pool of job applicants. (1 marks)

1. Socialization
2. Human resource planning
3. Recruitment
4. Affirmation action