MGT301 Final Term Quiz 3 July 2023 by Miss Mehwish

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Q1. Business buyers are subject primarily to economic influences when they make their buying decisions. Emotional or personal factors rarely are involved.

1. True
2. False

Correct option: False

Q2. In the supplier selection stage, the buyer reviews supplier performance.

1. True
2. False

Correct option: True

Q3. The prime responsibility of marketers is to understand what is going on within the organization to translate stimuli into purchase behavior.

1. True
2. False

Correct option: False

Q4. The decision of a single participant is enough in the business buying process.

1. True
2. False

Correct option: False

Q5. Raheela works for the Aftab Beverage Company. She helps define product specifications and also provides information for evaluating alternatives. Raheela plays the role of gatekeeper. Options:

1. True
2. False

Correct option: False

Q6. The buying decision process and buying center are influenced by interpersonal factors. Options:

1. True
2. False

Correct option: True

Q7. Competitive advantage is the characteristic of products which influences the new product's rate of adoption.

1. True
2. False

Correct option: False

Q8. Ideally, in the modified rebuy situation, the buyer does not think of changing the product specifications, price, or a supplier.

1. True
2. False

Correct option: False

Q9. In habitual buying behavior, consumers are often involved in brand switching.

1. True
2. False

Correct option: False

Q10. The main differences between business and consumer markets are in market structure and demand, the nature of the buying unit, and the types of decisions and the decision process involved. Options:

1. True
2. False

Correct option: True