MGT211 Final Term Quiz 2 File 4 July 2023 by Miss Mehwish

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Q1. According to Herzberg’s theory of motivation, which factors are required to retain employees in an organization?

1. Hygiene factors
2. Motivational factors
3. None of the given options
4. Hygiene and Motivational factors

Correct option: d) Hygiene and Motivational factors

Q2. ABC industry evaluates that "will our new product give us proper profit and is the idea workable"? It is called:

1. Product testing
2. Idea Screening
3. Idea Generation
4. Business Analysis

Correct option: d) Business Analysis

Q3. Which of the following is NOT a step taken to retain valuable employees?

1. Recognizing employee contributions
2. Providing competitive pay and benefits
3. Exclude employees in decision making
4. Maintaining a positive work environment

Correct option: c) Exclude employees in decision making

Q4. In the marketing research process, the first step is to define the problem followed by:

1. Develop the research design
2. Collection of data
3. Implement plan
4. Develop recommendation

Correct option: a) Develop the research design

Q5. The combination of all channels which an organization is using for the distribution of a product in the market is called:

1. Promotion mix
2. Pricing mix
3. Product mix
4. Distribution mix

Correct option: d) Distribution mix

Q6. Which theory of motivation holds that people are motivated to work toward rewards that they want and that they believe they have a reasonable chance of obtaining?

1. Expectancy Theory
2. Maslow's theory of motivation
3. Theory X
4. Theory Y

Correct option: a) Expectancy Theory

Q7. Job Enrichment:

1. None of the given options
2. Increases the amount of money employees are paid for completing a unit of work
3. Is a program through which management seeks greater productivity from workers
4. Involves giving employees work with a greater degree of responsibility and autonomy

Correct option: d) Involves giving employees work with a greater degree of responsibility and autonomy

Q8. Which promotion technique focuses on developing direct links with the general public?

1. Advertising
2. Public relations
3. Sales promotion
4. Personal selling

Correct option: b) Public relations

Q9. Sellers feel the need for an organized institution that coordinates all activities related to sales in____________.

1. Product-oriented stage
2. Sales-oriented stage
3. Societal marketing stage
4. Production-oriented stage

Correct option: b) Sales-oriented stage